At Freedom Focused, we want to make Self-Action Leadership principles available to everyone. We utilize a variety of mediums to share free information for your benefit.

Check out our Latest Content: The Self-Action Leadership Theory was recently published as part of the Journal of Leadership & Management. Download the full article below.

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SAL Theory Publication

Self-Action Leadership (Volumes I and II) provides the first, and only, books of their kind in the academic world today. This two-volume set single-handedly carves out a new and unique scholarly niche by providing the only comprehensive, secular manual to holistically address society’s universal need for personal leadership and character development. Its single-minded aim is the global promotion and proliferation of leadership, character, and life-skills education in nations, communities, organizations, schools, homes, and individual lives throughout the world.

The concept of Self-Action Leadership (SAL) is rooted in 30 years of extensive research spanning the fields of self-leadership, leadership, action research, character education, existential philosophy, and autoethnography. In addition to drawing on the scholarship of these extant academic fields, SAL simultaneously builds upon them by introducing an original theory and model that executives, administrators, scholars, teachers, and practitioners alike can universally utilize to their own advantages and to the benefit of their colleagues, subordinates, and students.

Volume I contains the first four (of eight) book sections in the two-volume set. These book sections, referred to as “Books,” introduce the concept of “Life Leadership” (Book the First) as part of a larger introduction to SAL (Book the Second). The SAL Philosophy and SAL Theory are then introduced in Books the Third and Fourth, respectively.

Volume II contains the last four book sections and the appendices for the combined volumes. These book sections, referred to as “Books,” include the Self-Action Leadership Model (Book the Fifth), a collection of real-life anecdotes illustrating SAL in action (Book the Sixth), a Pedagogy of Personal Leadership and Character Development (Book the Seventh), concluding remarks (Book the Last), and the Freedom Focused Corporate Declaration of Independence and Constitution (in conjunction with the other appendices).

Dr. Jordan R. Jensen is the Founder, CEO, and Master Facilitator of Freedom Focused LLC, a professional leadership training organization in Houston, TX, USA. He is the author of several books and hundreds of articles that have appeared in a variety of different periodicals, including multiple peer-reviewed academic journals. A skilled writer and educator, Dr. Jensen has facilitated training events throughout the English-speaking world. He has a Bachelor’s degree in English from Utah Valley University and a Doctoral degree in Education from Fielding Graduate University, USA.

The best way to stay informed about the work of Dr. Jordan R. Jensen and Freedom Focused is to sign up for our Blog and receive our FREE published articles. We currently have an archive of over 100 published articles available for your reference.


Here is a sample of our most important and popular posts to date:

What is Self-Action Leadership?

The Age of Authenticism

Self-Action Leadership in Real Life: Success from Chicago's South Side

Self-Action Leadership in Real Life: from Orphan to Executive

The 7 Habits of Highly Effective Speakers and Presenters

The Land of the Free and the Home of the Brave

The Uncle Tom's Cabin of the 21st Century

The Self-Action Leadership Master Challenge.

Accept the Self-Action Leadership Master Challenge today!

The SAL Master Challenge includes 25 work exercises from the SAL book. Requirements for this challenge, and the 25 exercises themselves, are available for download below.

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SAL Challenge Requirements

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Self-Action Leadership Exercises 1-25

Download the templates below to complete your Self-Declaration of Independence and Self-Consitution as part of the SAL Master Challenge.

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SAL Declaration of Independence Template

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SAL Personal Constitution Template

Dr. Jensen's Doctoral Dissertation

Freedom Focused self-leadership training is based on an original theory and model of self-leadership. In his doctoral dissertation: Self-Action Leadership: An Autoethnographic Analysis of Self-Leadership Through Action Research in Support of a Pedagogy of Personal Leadership, Jensen chronicles significant personal life challenges he has faced, including a two-plus decade bout with obsessive-compulsive disorder (OCD) and depression. He describes the self-leadership strategies he successfully employed to transcend those challenges.

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Dr. Jensen's Dissertation

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SAL Daily Task Tracker

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SAL Master Challenge Cover Sheet

Dr. Jordan R. Jensen is an accomplished public speaker and seminar facilitator. Check out all of our videos on our YouTube Channel. Click on the videos below to sample content from Freedom Focused:

Self-Action Leadership: A New Theory and Model of Personal Development

A 21st Century Vision of Education in America

Self-Leadership Defined

Self-Action Leadership Defined (Video 1)

Self-Action Leadership Defined (Video 2)

A Self-Leadership Theory of Everything (Video 1)

A Self-Leadership Theory of Everything (Video 2)

The Miracle of SAL in Underprivileged Communities

The Self-Action Leadership Theory

The Self-Action Leadership Model

The Power in a Seed

Postmodernism vs. the Age of Authenticism (Video 1)

Postmodernism vs. the Age of Authenticism (Video 2)

Postmodernism vs. the Age of Authenticism (Video 3)

The Light of Conscience

Aristotle's Golden Mean (Video 1)

Aristotle's Golden Mean (Video 2)

Existential Intelligence

Confronting Contemporary Crises at Home & Abroad (Video 1)

Confronting Contemporary Crises at Home & Abroad (Video 2)

Composing a Self-Declaration of Independence and Constitution

Freedom Focused Goals

About Dr. Jordan Jensen (Video 1)

About Dr. Jordan Jensen (Video 2)

Self-Action Leadership Must be Taught

Restoring American Greatness and Patriotism